Shanghai Office
Floor 7, Unit 2B,
Tianhua IT Park,
No.299 Longcao Road,
Xuhui District,
Shanghai
TEL
4008-213-421
Join Us
021-34697876
ellai@ellai.cn
At the 2025 Shanghai KBC Exhibition,
ELLAI, guided by its design philosophy of "All Fits"
strikes a perfect balance between bathroom aesthetics and practicality.
Through a brand showcase that blends visual dynamism with technological warmth,
ELLAI conveys to the industry:
Amid the dual contexts of global competition and evolving domestic demand,
it is ELLAI's precise mastery of "Measure" that
harmonizes technological rigor with human-centric warmth,
defining a globally resonant expression for Chinese bathroom design.
The Philosophy of "Measure" in Spatial Storytelling: Finding Freedom in Order
The booth design weaves pristine white with warm cream hues,
crafting a visual tone that is both modern and inviting.
The booth is clear yet fluid—
from product displays to interactive experiences,
from brand culture walls to technical showcases—
each layout adheres to the principle of "function first, aesthetics enhanced."
Avoiding both overcrowding and excessive emptiness,
this balanced spatial design embodies the brand's ethos: "All Fits."
Only by precisely gauging user needs
can infinite possibilities emerge within a finite space.
In design, ELLAI breaks free from the constraints of either product overload or abstract concepts.
Using "measure" as its fulcrum,
it pivots bathroom spaces from mere functionality to immersive scenarios.
Against the backdrop of rising consumer expectations for home environments,
ELLAI's spatial narrative offers the industry a masterclass
in embedding brand philosophy into physical spaces—
and, in turn, resonating with users on an emotional level.
Boundless Innovation in the New Product Line: Mastery in the Details
ELLAI's new product lineup at the exhibition is a feast of technology and design.
The industry's largest smart toilet, "LAVA-F," contrasts playfully with the compact "Dwen,"
showcasing adaptability to diverse spatial needs.
Meanwhile, the globally debuted Hebel smart toilet—
Its compact 615mm length, minimalist dual-tone design, and cutting-edge tech steal the spotlight.
The Hebel smart toilet defies convention with its sleek, square silhouette,
revolutionary Edgeless Vortex Flush for spotless cleanliness,
noise reduction for a tranquil experience,
and hygiene safeguards like Foam Shield and UV Sterilization.
Every detail reflects deep user insights and bold technical breakthroughs.
Backed by a National CNAS Laboratory
and a National Industrial Design Center,
ELLAI leverages over 1,000 intellectual property assets—
including 200+ invention patents,
alongside utility models, design patents, and software copyrights—
to redefine the sanitary ware industry's standards for
"human-centric refinement and global appeal."
From "Measure" in Space to "Boundless" Innovation
ELLAI's presence at the 2025 KBC is not just a showcase of 26 years of expertise—
it's a profound answer to the industry's question:
How to craft globally admired living aesthetics within confined spaces?
In an era of uncertainty, ELLAI's approach stands as a testament:
Only by upholding an unwavering "measure"—
of quality, innovation, and user respect—
can a brand carve its slogan "All Fits"
amid the tides of global competition.